Work by UC3M Business Adjunct Professor, Itziar Castelló, was recently selected in the Financial Times top 100 articles for social impact. The paper "Energizing through Visuals: How Social Entrepreneurs Use Emotion-Symbolic Work for Social Change" examines how social entrepreneurs use multimodal (visual and verbal) interactions to influence their targets and promote their cause.

For the full FT ranking follow the link below:

https://www.ft.com/content/5953739c-3b94-11ea-b84f-a62c46f39bc2

For Professor Castelló publication:

https://journals.aom.org/doi/abs/10.5465/amj.2017.1488